Hyundai Motor Company announces the open call for Hyundai Blue Prize+ 2025, inviting exhibition proposals from emerging curators around the world.
As curatorial practice continues to respond to the complexities of contemporary life, Hyundai Blue Prize+ offers a platform for curators to reflect on the most urgent cultural, sociopolitical, and technological shifts shaping our world. The initiative encourages proposals that engage meaningfully with the context of Asia while fostering transcultural dialogue, interdisciplinary research, and expanded approaches to curatorial practices.
Established in 2017, Hyundai Blue Prize has evolved from its previous iterations—Hyundai Blue Prize Art + Tech in China and Hyundai Blue Prize Design in Korea—into Hyundai Blue Prize+, a global curatorial open call program. As a laboratory for new curatorial thinking, Hyundai Blue Prize+ invites proposals that challenge conventional formats and cultivate expansive, critical conversations across boundaries. This open call is open to curators and curatorial collectives engaged with the context of Asia based anywhere in the world, and we encourage broad interest and participation regardless of curatorial theme, category, or region.
The application is open now through June 8, 2025 11:59pm CST (GMT+8).
For more information about Hyundai Blue Prize+ 2025, including application requirements and eligibility, please visit the official Hyundai Blue Prize+ website.
Hyundai Blue Prize+ 2025 Open Call Structure
Applicants must submit a curatorial statement outlining the exhibition concept, a proposed list of artworks, a preliminary exhibition design, a budget plan, and a proposed framework for public programs. The exhibition must be designed for the second-floor gallery of Hyundai Motorstudio Beijing, with the understanding that it will be presented for a duration of five to six months. The application deadline is June 8, 2025 at 11:59pm CST (GMT+8).
Following the open call, five curators or curatorial collectives will be selected as shortlisted finalists. Each finalist will receive one-on-one mentorship with a member of the jury panel, a curatorial research tour in China, and a 4,000 USD grant to develop a final exhibition proposal. From this shortlist, two awardees will be selected to present their final exhibitions at Hyundai Motorstudio Beijing with up to 800,000 RMB (approximately 110,000 USD) in funding for exhibition production and implementation, as well as additional support for operations, marketing, and communications.
Application Deadline:2025-06-08
As curatorial practice continues to respond to the complexities of contemporary life, Hyundai Blue Prize+ offers a platform for curators to reflect on the most urgent cultural, sociopolitical, and technological shifts shaping our world. The initiative encourages proposals that engage meaningfully with the context of Asia while fostering transcultural dialogue, interdisciplinary research, and expanded approaches to curatorial practices.
Established in 2017, Hyundai Blue Prize has evolved from its previous iterations—Hyundai Blue Prize Art + Tech in China and Hyundai Blue Prize Design in Korea—into Hyundai Blue Prize+, a global curatorial open call program. As a laboratory for new curatorial thinking, Hyundai Blue Prize+ invites proposals that challenge conventional formats and cultivate expansive, critical conversations across boundaries. This open call is open to curators and curatorial collectives engaged with the context of Asia based anywhere in the world, and we encourage broad interest and participation regardless of curatorial theme, category, or region.
The application is open now through June 8, 2025 11:59pm CST (GMT+8).
For more information about Hyundai Blue Prize+ 2025, including application requirements and eligibility, please visit the official Hyundai Blue Prize+ website.
Hyundai Blue Prize+ 2025 Open Call Structure
Applicants must submit a curatorial statement outlining the exhibition concept, a proposed list of artworks, a preliminary exhibition design, a budget plan, and a proposed framework for public programs. The exhibition must be designed for the second-floor gallery of Hyundai Motorstudio Beijing, with the understanding that it will be presented for a duration of five to six months. The application deadline is June 8, 2025 at 11:59pm CST (GMT+8).
Following the open call, five curators or curatorial collectives will be selected as shortlisted finalists. Each finalist will receive one-on-one mentorship with a member of the jury panel, a curatorial research tour in China, and a 4,000 USD grant to develop a final exhibition proposal. From this shortlist, two awardees will be selected to present their final exhibitions at Hyundai Motorstudio Beijing with up to 800,000 RMB (approximately 110,000 USD) in funding for exhibition production and implementation, as well as additional support for operations, marketing, and communications.
Application Deadline:2025-06-08
